About Us - Press Room - Radio Systems Corporation Announces Dynamic Partnership with Petfood Sweden
Radio Systems Corporation, owner of the PetSafe® brand and SportDOG® Brand, has announced a dynamic partnership with PetFood Sweden – a highly regarded distributor operating across Scandinavian markets.
Sweden and Finland have been identified as priority markets for Radio Systems and the partnership with PetFood Sweden will support the organisation’s long-term strategy to further strengthen its offer in Scandinavia.
Increasingly pet ownership has grown in Scandinavia and in recent years dog training products have risen in popularity. PetFood Sweden will now work closely with Radio Systems to strengthen brand awareness and strategically distribute the extensive range of PetSafe® products.
Radio Systems Corporation Vice President – International, Brad van der Veen said:
“The market for dog training products continues to be strong in Scandinavia, with wide ranging pet products growing in popularity. Currently PetSafe® pet door and spray training products, along with our Drinkwell® Pet Fountains, are performing particularly well in Scandinavia and we are keen to build on this success.”
He added: “PetFood Sweden is a well established Swedish distributor with a strong track record and wide-ranging experience within the market, and we’re delighted to be working together.”
DownloadFor info about Radio Systems® Corporation, PetSafe® brand, interview requests or marketing materials, contact:
International Media Enquiry
Angela Critchley
International Marketing Director
+44(0) 1257 208948
acritchley@petsafe.net
PetSafe® brand has built its success on the knowledge that pets are a member of the family. As a company of pet lovers, our 500+ worldwide employees produce the industry’s most popular and innovative products in pet training, containment, safety and lifestyle for an audience dear to our hearts: our own pets. This dedication to quality has helped our company expand on an international scale from our headquarters in Knoxville, Tennessee to offices in the Canada, Great Britain and China.
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